IT Professional Presentation Essay Example for Free

IT Professional Presentation Essay Presentations are meant to be professional with a lot of effort required in the structuring of speech and the assurance of putting across the right message. Professionals in any field or walk of life need to have a good speech which would make them better presenters and hence a noticeable being among all the other employees. An organization has hundreds and thousand and sometimes even more than that employee in number. To make oneself noticeable in the eyes of the one that matter, makes a lot of difference in the career growth. Hard work is something that everyone does but few are those who are able to present it in a manner that enables the top officials to notice you. There are many ways to present and presentations are becoming increasingly common in today’s world. PowerPoint and Flash are the most utilized of all but written means of assistance and even plain verbal speech is also presentation. All these means of presenting are justified depending on the situations and the matter to be presented. Hence, it is not the material that matters to a large extent but it’s what you say right at the right time is what matters. Introduction Information system can be any organised combination of people, hardware, software, communication networks, and data resources that collects, transforms, and disseminates information in an organisation. Like any other system operates within an environment, information system and technology are very important in contemporary business, because they have become a significant component for success in any organisation, such as university, healthcare centre and company. However these are the most important and vital in internet business area because it cannot be managed without information system and technology. In addition internet business can increase their sales and profits by implicating efficient and effective e-commerce which is one of major parts of information system. There are big names that are involved with the IT industry such as the Amazon. com which is solely an internet based company. Other multinationals such as McDonalds are also involved in it despite being a fast food organization. Brief information regarding the two organizations are as follows. Critical Analysis of the Presentations ‘Things they are Achangin-1’ talk about the computer and Information Technology details. It starts off with telling the memory capacity of a computer. The different memories and the capacities that a computer and its hardware has, is explained in the presentation. Along with that it talks about the computer networking and the usage of broadband. It had become increasingly famous and popular in the current years and most of the people in the world have it. ‘Things they are Achangin-2’ on the other hand talks about other energy sources such as batteries and cars and how their mechanism works. These two mentioned sources have also become increasingly important over their years for day to day life. Along with that it has compared their mechanical sources with human body and mind and has talked about the structure of a robotic body. Delivery Channel Strategy ‘Delivery Channel Strategy’ defines the objective of delivery channel which are Projecting and representing the brand defending and developing the active consumer base, obtaining new customers and meeting essential service requirements. It also talks about the benefits of branches, which branches are used more for financial services and why. It explains self servicing and explains the benefits of automated machines which empower the customers. It takes into account the different product used by the financial institutions and their usage. Key Implications of Delivery Strategies In order to have an effective delivery strategy, one needs to take into account all the aspects that come before that as well in order to execute the plan in the most effective manner possible. The following delivery process is explained with an example of Amazon. com, the online trading place. a) Goods, products, ecommerce solution: It started off as a book store with an online presence but later on it kept on adding products in its portfolio and now they have different categories in which they divide their products into such as ‘Books, Music and Movies’, ‘Clothing and Accessories’, ‘Computer Office’, ‘Consumer Electronics’, ‘Food and Household’, ‘Health and Beauty’, ‘Home and Garden’, ‘Kids and Toys’, ‘Sports and Fitness’, ‘Tools and Automotives’, ‘Bargains’ and ‘Gifts and List’. There are further bifurcations within these categories as well which offers further variety to the customers. There services are divided into the categories of ‘Make Money’, ‘For the Community’, ‘For Developers’, ‘For Advertisers’ and ‘Partner Services’. .A9. com caters to the information content requirement which is a search engine present directly on the Amazon. com. (Amazon, 2007). b) Performance and services: The existence of the website over this long period of time indicates its efficiency and the level of customer satisfaction. The website is very well put together so that the customer can easily find their way through to their desired destination. â€Å"Amazon. com, BN. com, and Half. com aren’t getting any complaints at all because they are very simple to use and to understand. Each of these web sites are made for the computer illiterate or just plain lazy† (B2C e-commerce design and performance for Amazon. com, BN. com, Half. com, n. d. ). c) Personalization: The site lay out of the website is also user friendly and it takes no time to find where one wants to go unlike the complicated sites which are hard to browse. It offers the customer to personalize by offering a shopping cart just like an actual shopping mall to create a sense of personalization. They have many products and services and â€Å"different categories of all their items. They also have the option to make â€Å"Your Store,† this is where they store all the information that you like the best and what products you are most interested in† (B2C e-commerce design and performance for Amazon. com, BN. com, Half. com, n. d. ). This gives a sense of individuality to the customers wanting them to come back for a visit. d) Communities and Look and Feel: Amazon. com also offers chat forums for the customers in order to discuss their views and opinions. This is also one reason for the customers to visit the website. ‘Internet Chat Headset Forum’ is one of the examples of their chat forums and virtual customer online communities. The storefront of Amazon. com has been rated high as it offers a number of varieties on the page and also provides clear layout for the customer to assess where they are required to go. e) Incentives: Amazon. com offers different incentives to the customers such as bargains of Friday Sales, Today’s Deals and many more. It offers auctions and personal accounts to give the customers a sense of individuality and personalization encouraging them to visit more often. f) Security Reliability For such sites security is utmost important and therefore it can be said that â€Å"Security and Privacy Policy for these are very well put together and are very private† and one has to â€Å"go through various checks and double checks for e-mail and password verifications. This ensures that the website company and you have the right passwords and e-mail addresses for your privacy and protection. They also have protects programming on their sites to ensure that no one can get you password, e-mail address, and most important your credit card number† (B2C e-commerce design and performance for Amazon. com, BN. com, Half. com, n. d. ). g) Successful achievement One of the many highlighted features of the website is that very recently â€Å"Amazon. com is to Webcast Investor Conference Presentation Morgan Stanley Technology Conference† (Business News, 2007) which is considered to be a huge achievement for the organization along with earning million of dollars of revenue. Another one of its achievements could be the introduction of software called the Amazon S3â„ ¢ which is â€Å"a simple storage service that offers software developers a highly scalable, reliable, and low-latency data storage infrastructure at very low costs† (Amazon Web Services Launches Amazon S3, a Simple Storage Service for Software Developers, 2005). Ethics and Professionalism in the ICT discipline ‘Ethics and Professionalism in the ICT discipline’ talks about the importance of the code of ethics in the professional environment not for one’s career but for the sustainability of its moral values. It describes Ethics as Doing good, Not doing bad, Not screwing people, Only screwing the competition, Letting the competition screw you, Doing things right, Doing the right thing. Key Implications These key implications of Ethics in IT are explained with respect to the example of Amazon. com. For such sites security is utmost important and therefore it can be said that â€Å"Security and Privacy Policy for these are very well put together and are very private† and one has to â€Å"go through various checks and double checks for e-mail and password verifications. This ensures that the website company and you have the right passwords and e-mail addresses for your privacy and protection. They also have protects programming on their sites to ensure that no one can get you password, e-mail address, and most important your credit card number† (B2C e-commerce design and performance for Amazon. com, BN. com, Half. com, n. d. ). Risk Assessment of Ethics in IT Despite the existence of internet over the years, it has still not been able to gain trust regarding the transactions online. Amazon. com along with other organization based online for selling face the challenge of assurance of security to its customers. As for Amazon. com, it failed to provide trust in regard of security to e-commerce project because they did not concern about technical risks. Despite the presence of a huge customer base, a lot of potential customers are hesitant to buy from amazon. com because of this particular reason. However, there is a long procedure regarding the security of credit cards and its personal information which is utilized by many websites present today. â€Å"Many sites that accept credit cards claim they are secure when they have an encryption certificate. This is where you can see the padlock symbol at the bottom of the screen. The encryption certificate encodes the message with the credit card details when it is sent and the organization issuing the certificate (e,g, Thawte or Verisign) verify the business before they issue it. (E-commerce Security, n. d. ). Amazon. com follows the same long procedure of ensuring that the customer feels safe but even then there is a lot of chance of stealth of the information and its misutilization might lead to disastrous losses to an individual. This is the fear that stops the potential customers from entering into the market of internet. â€Å"If credit card numbers are stored on a server they are still potential targets for a hacking attack. Afferent Media protects its server with anti virus and firewall systems. Its ultimate defense though is that it does not store any credit card numbers† (E-commerce Security, n. d. ). Hence, despite the effort, due to technical risk involved Amazon. com is facing the same threat as many other online retailers. Although Amazon. com has developed a trustworthy image over the years but when it comes to monetary losses people are hesitant to take risk as the loss incurred might get too huge to counter. This technical risk can however be countered in order to gain the potential customers that are hesitating at the moment. This can be countered if â€Å"transactions are carried out in real time, in just the same way as an EFTPOS machine. The message is encoded and sent to the bank, if the card passes the checks then funds are transferred directly to the vendor. This is just like when you buy petrol or shop in a supermarket. The vendor swipes your card in and EFTPOS machine, they do not store the card details. † (E-commerce Security, n. d. ). Like every weakness, if this factor is also addressed in its early stages it might not even classify as a problem and may be included in one of the challenges but the more Amazon. com delays it, the more it might lead to disaster and reduction of customer base. It has the advantage that the solution has already been identified, therefore the company just needs to incorporate this procedure in its security e-commerce procedure and keep proper checks and balances over a period of time and the job is done. Once the authenticity of the procedure is verified, it would not be hard for customer to develop trust in the online services. Despite the overall success of the organization, there are still factors that it needs to counter before the issues convert into real threat to the existence of the organization. The security factor is always vital in e-commerce as no customers would want to risk their monetary gains for shopping online. Lean Thinking ‘Lean Thinking’ is a presentation which defines the importance of customers with the help of practical examples taken from different scenarios. It also takes into account the impact of value on customer’s choice and the importance of value in a product. Key Implications McDonalds is a world wide known brand and hence it is famous and loved all around the world for its customer hospitality. A fast food chain, so customer friendly has also made use of the IT sources which is explained as further. The company is a fast food chain across the world known by the name of McDonalds. It is world renowned and is among the top most fast food chains across the globe. It has different kinds of fast foods in its menu ranging from rapid on-the-go burgers to healthy breakfasts and other food items. The organization is known for its quality and variety in food across the globe along with paying its full due to the corporate and social responsibility to the members of the society. Our organization not only is concerned about regular people who are health or weight conscious but also make sure that people with certain individual problems are also given attention to. The entire nutrition information is available on its website and can be completely relied on as it is taken from â€Å"from testing conducted in accredited laboratories, published resources, or from information provided from McDonald’s suppliers. The nutrition information is based on standard product formulations and serving sizes. All nutrition information is based on average values for ingredients from McDonald’s suppliers throughout the U. S. and is rounded to meet current US FDA NLEA guidelines† (McDonalds – USA, 2006). Despite of enjoying the top most notches in most of the countries we are present in; it is made sure that the organization does not lag in its due responsibility towards its customers, employees or the society it caters to which is evident by the brochure of Corporate Responsibility by McDonalds. This brochure is known as ‘The McDonalds USA Corporate Responsibility Brochure’ and another third worldwide corporate responsibility report has been published recently in 2006. It has the ability to adapt to country to country environment and culture. It pays utmost importance to kids and their meals and therefore because of that reason we have specialized meal for children as well. These meals are set with kids preferences in mind and offers incentive such as toy gifts which children can enjoy along with their respective meals. Capabilities and Potential with Risk Assessment McDonalds is known for its customer service and for increasing indulgence in the technology sector as well. McDonalds has some of Information technology involved in its procedures as well as to offer to the customers. As a Manager it is very important to be well equipped and well informed regarding the knowledge of the on-going dynamics in the information technology sector of the country. The advancement of the organization in the information technology sector is indicated by the fact that it offers one of the most novel technologies of the information system which is the McDonald’s Wireless Connectivity. It offers Wi-Fi service to its customers so that they can even bring their work to McDonalds along with enjoying a good meal. Its not just limited to United States which is one of the most technologically equipped country of the world but 7,000 outlets around the globe. We believe in giving the best to our customers and Wi-Fi is a part of it as â€Å"We believe in bringing you innovative and convenient services that enhance your McDonalds restaurant visit, and Wi-Fi is a perfect example. As McDonalds continues to deliver fast and friendly food service at more than 30,000 convenient locations around the world, you can now enjoy the possibility of staying connected with friends, family and co-workers† (McDonalds Wireless Connectivity, 2006). Apart from this, our organization has even stepped in introducing a technology that would bring into use the real time network used by huge and well-known places such as Wal-Mart. In order to manage its hardware and software in different location across the globe, it took help of the Fujitsu Philippines Incorporation to implement a system the system. The system is called Help Desk which enables in the monitoring of the inventory system and the management of the SMS and documents. Due to Help Desk the technical support service now take half the time it previously did. (McDonalds Philippines improves customer service via technology, 2007). Due to high volume of sales of McDonalds around the globe, the manual or low level storing data system is not anymore a product of efficiency for the organization. Therefore, it has moved a step forwards and â€Å"The PC POS system replaced proprietary computer registers that delivered information to in-store processors. These computers are a McDonalds restaurants black box, recording information on operations such as an individual stores total sales for the day, and the number of patties, buns, cups and other products used, and delivering it back to the McDonalds mainframe systems in Oak Brook each night over a modem connection† (Food, Folks and Forecasting, 2006). We as Managers also make use of this technology to place orders to the suppliers for replacement as well, hence making tasks easier for everyone of storing the large bulks of information everyday. The Future of Business Information System ‘The Future of Business Information System’ talks about the consultancy by Dennis Keeling. It takes into account the trends in business cycle, the types of business applications and the industry changes. It talks about different operating systems and system designs and data file structure. Key Implications of The Future of Business Information System The most upcoming trend in the future is outsourcing. Outsourcing is a trend that has recently become very popular among the multi-million and multi-billion organizations around the world. Outsourcing â€Å"often refers to the delegation of non-core operations from internal production to an external entity specializing in the management of that operation† (Wikipedia, n. d. ). There are various functions of an organization that are not the main operations and therefore can be outsourced to other parties such as â€Å"Business segments typically outsourced include information technology, human resources, facilities and real estate management, and accounting. Many companies also outsource customer support and call center functions, manufacturing and engineering† (Wikipedia, n. d. ). There are several reasons why one would outsource their operations to an outside party, which might include the purpose of exploiting cheap labor in case of third world countries or utilizing the efficiency of specialized expertise in a particular field of work. Outsourcing might also involve reducing the cost even it effects their quality to a slight extent. IT outsourcing helps improve the efficiency of IT department as after outsourcing there is special attention given by an entire group people to only one operation, hence in return increasing its importance and therefore its efficiency. IT outsourcing might also be done due to cost reduction by utilizing brains that are willing to work for less as compared to the human resource that is present domestically. Along with a lot of benefits in outsourcing, there comes a bucket full of criticism as well. The critics believe that outsourcing reduces the quality of the operation outsourced hence reducing the overall performance of the organization. Hence, it is believed that organizations reduce their cost by compromising on their quality and exploiting cheap labor by outsourcing. On the other hand â€Å"proponents of outsourcing believe that arguing that outsourcing leads to lower product quality is pointless because if it were true, consumer demand will force firms to shift back to producing the good or service in-firm rather than out-firm† (Wikipedia, n. d. ). Risk Assessment regarding Future of IT With respect to outsourcing, the possible risk or problems that IT could face in the future are as explained further. There are different outsourcers depending to where they are located. They include three kinds that are outsourcing, offshore outsourcing and offshoring. Although these terms are used as a replacement of the other but their meaning is different from one another. Outsourcing is the allocation of an organization’s operation to another responsible party. Now the difference lies in the presence of this third party, that is, if the third party is located outside the host country, it is known as offshore outsourcing. While on the other hand, offshoring is when an operation of an organization is taken to another country without transferring control to the third party. Hence the difference is of transfer of control to another party, that is, the power remains within the organization in case of offshoring while in offshore outsourcing it is transferred to the third party. In case of IT offshore outsourcing, the main country that receives the majority deals is India due to its IT success in recent years with able IT graduates and world-renowned IT universities present in India. Different problems might occur due to the location of the outsourcer, that is, in case of offshore outsourcing, the cost of checks and balances, transportation, dealing across distances might end up being equal or surpassing the cost cut that is the purpose of outsourcing. Hence, nullifying the effect of outsourcing with the cost incurred for distant dealing. â€Å"One issue offshoring of technical services has brought more attention to is the value of education as an alleged solution to trade-related displacements† (Wikipedia, n. d. ). The foreign location of the outsources in case of offshore outsourcing and the exapanding of business globally in case of offshoring might also be subject to crticism due to the reason that it causes the host country to suffer with opportunities travelling to other countries rather than being available to others. Hence, along with certain positive outcomes, outsources is subjected to a sufficient amount of criticism as well. In order to counter the crticism, it would have to scrutinze itself and remove such drawbacks. Weaknesses in Current Information Technology Capabilities However, the McDonalds journey may be rapidly moving towards the success ladder but there are several pitfalls that have occurred in its Information System and its capabilities. For us as managers, it is very important to identify those pitfalls and rectify them as soon as possible in order to avoid any forthcoming problems or issues. The technological world is an extremely rapidly evolving environment, with information becoming obsolete after a certain period of time. Hence, it is very important for the Managers to take that into account and be on the constant guards to protect their image. Wi-Fi is a very innovative and healthy technology but in those countries that are well equipped to support this kind of technology and the citizens prefer to have it in a restaurant. As per a management’s perspective, to implement it in a country like Bangladesh or Pakistan, where there isn’t much knowledge of technology among the masses, would not only be unfeasible but also irrelevant expenditure. As for the PC POS System implemented, it does save time but being a Manager it is very important to receive the detailed information to further process it for other uses which it failed to do. â€Å"The data that is batch-dumped to the McDonalds mainframe system in Oak Brook every night doesnt offer the detail McDonalds executives needed and, worse, took as long as a week to be compiled analyzed and distributed to managers who would then order more patties, buns, etc. from McDonalds vendors†. Hence, it needs to take that into account as well. Professional Presentations Requirement of Soft Skills All the organization of such calibre are required to have high aptitude personnel in it with the presence of hard skills as well as soft skills. In order to sell your product, one has to make sure that its presentation and the its communication is up to the mark. The more the people are convinces the more is the popularity of the product or service meant to be. It is very important for a professional to possess the skills of speaking well and hiring such professional can be a tedious process but all the effort is worth it. Hiring is a very difficult process; it takes a lot of time, patience, and money. Gone were the days when management only looks for technical skills alone, now, they are more focused with soft skills referring to non technical skills of an individual. What are soft skills? According to Mannering (1998) they are considered to be harder to identify, to distinguish. Ironically, for many managers, the soft skills are the hard skills. Ask anyone who has had to manage change, deal with organizational politics, or build a disparate group of people into an effective team (Holbeche, 2006). Platinum skills are developed through training and delegation, active listening, giving and receiving feedback, and creating a motivational environment. (Topchik, 2004). Companies Who Values Soft Skills Fujitsu Here’s an excerpt from an article â€Å"Hi-tech soft skills† IT Training; Jan2007 Fujitsu Services has set up an international Management Academy, headed by Paula Graham (right), to help IT professionals brush up on their interpersonal skills As they progress up the career ladder, many IT professionals could find themselves at a crunch point. They have been hired and valued primarily for their technical and engineering abilities, but as they become more senior they will be expected to adopt more custodial and managerial responsibility over junior colleagues. But where, along the way, were they supposed to have picked up these managerial and interpersonal skills? IT giant Fujitsu Services is tackling the problem of helping the technical person be a better people manager with a new company-wide experiment in delivering soft skills training at leadership level. This programme is about raising the bar on the organization’s people management skills, adds Jeremy Hill, London-based managing director of training partner DIEU. Fujitsu employees are comprised mostly of IT professionals, yes they have all the various technical skills that needed to become one of their programmers, and they keep on giving other technical trainings in order to stay competitive and knowledgeable on diverse IT trends. And yet, management feels they lack something, they need to brush up with communication skills. Employees needed to be more effective communicators; they need to get their message across clearly with the people they are dealing with. Communication is very essential and powerful tool not everybody has the knock off communication skills, and essentially improvement on this part will have a big impact both for employees and their company.

Resolving Conflict and Overcoming Obstacles in Lorraine Hansberrys A R

Resolving Conflicts and Overcoming Obstacles in A Raisin In The Sun    In the play, A Raisin In The Sun, Mother tries to keep everything under control because she believes in her children and their dreams, yet understands that they still need to learn and strengthen their value's as they begin to realize their own aspirations. She is the head of the family around whom the conflicts arise and are resolved. After the death of her husband, Mother struggles to keep her family together by providing the support and guidance they need, and encouraging them to use good judgment and think of the family as a whole before making their decisions. As the family faces various obstacles, each seemingly more severe t... ...in the Sun.   New York:   Signet, 1988. May, Elaine Tyler. Homeward Bound. New York. Basic Books, 1988. Patterson, James T.   Grand Expectations: The United States, 1945-1974. New York. Oxford University Press,1996. Wilkerson, Margaret B. "The Sighted Eyes and Feeling Heart of Lorraine Hansberry." Black American Literature Forum 17.1 (1983): 8-13. Resolving Conflict and Overcoming Obstacles in Lorraine Hansberry's A R Resolving Conflicts and Overcoming Obstacles in A Raisin In The Sun    In the play, A Raisin In The Sun, Mother tries to keep everything under control because she believes in her children and their dreams, yet understands that they still need to learn and strengthen their value's as they begin to realize their own aspirations. She is the head of the family around whom the conflicts arise and are resolved. After the death of her husband, Mother struggles to keep her family together by providing the support and guidance they need, and encouraging them to use good judgment and think of the family as a whole before making their decisions. As the family faces various obstacles, each seemingly more severe t... ...in the Sun.   New York:   Signet, 1988. May, Elaine Tyler. Homeward Bound. New York. Basic Books, 1988. Patterson, James T.   Grand Expectations: The United States, 1945-1974. New York. Oxford University Press,1996. Wilkerson, Margaret B. "The Sighted Eyes and Feeling Heart of Lorraine Hansberry." Black American Literature Forum 17.1 (1983): 8-13.

Recomendations on mr burger marketing strategy Essay

It was found by our comprehensive market research that the 4 P’s of marketing are the most vital elements for Mr Burger . The customers looks to select fast food restaurant which gives the best value for money. The one that has the best quality of food, the most well priced , the one that has excellent ambiance and surroundings, the one that is most convenient to go to and the one that is recognized as a strong brand that gives the maximum facilities to the customers. Product The first thing that is important for Mr Burger is to provide the right quality and type of food to the customers. It is vital that they enhance their menu add additions to the existing menu they have , they can hire international experts to develop food items that gives the customer the taste they most desire . The menu can be further elaborated by introducing non-burger fast food items hugely demanded by the local population . i. e pizzas sandwiches and broast . By introducing these items they will ensure that they are present in wide variety of fast food categories and it will also give the customer a sense of satisfaction as they would have a vast variety and option to choose from when they go to Mr Burger. The other thing that could be done is to make products that are supplementary to the main meals. Excellent variety of shakes , deserts , sidelines like fries and some other ,different’ variety maybe some international item could be introduced like prawns or nuggets could go along very well. In our research we found that a strong competitor of Mr burger, MC Donald’s is vastly liked by customers due to its supplementary items such as the its fries and the Arabian rice and also KFC has high demand for its nuggets as a side line item after broast and its burger. Mr Burger can hire experts that develop the right mix of ingredients that suit the taste of local population. WE found that the local population avoids very greasy, salty and oily fast food items specially burgers ,which are all the features present in Mr Burger items. The other most crucial factor of fast food industry vital for the growth in Pakistan is the quality of food . This factor is specifically crucial to the population targeted by Mr Burger, mainly he middle income group , SEC A and B.to ensure the quality of food the primary thing required to do is get associate with globally recognized quality control and certification companies something like SGS Pakistan which in consumers mind is highly regarded as the most authentic authority in Pakistan. They can then market this affiliation by advertising it so that the consumers know that the food at Mr Burger is most hygienic and has the best quality. The brand could also see to create standard in suppliers of ingredients. They can also see that the workers are thoroughly trained and observed that they maintain high standards . To ensure higher reliability they can alos have the option of open window kitchen which means that the consumers are able to see how the meal is being cooked , the cleanliness in the kitchen and the cleanliness and hygiene of the their stock keeping place . The quality of food can also be improved by deploying quality control measures, it could be assigned to the manger to check the making process of its food on a step to step basis that sees that quality is being maintained . It could also be done that there are criterias of quality set for type of ingredients they use. Experts can suugest the best quality of chicken , bun , cheese etc needed to make the best thing. Mr buger could also introduce its special sauces , one thing that would add variety to its product , highly demanded by its potential customers. Anoher important factor for Mr burger is to maintain its unique selling point of its burgers and food items i. e its juicy and delicious taste as mentioned by the students we interviewed. They could however further enhance it by making burgers that enthrall the juiciness of its meat. The last recommendation we have to improve the quality of the product , the P of marketing we mentioned earlier is the healthy factor in its food items . Some student girls we interviewed earlier that it was crucial for them to have healty food , one that gives the right mix of nutrition , has the the lowest fat and calories and one that would not only provide the protient of chicket and meat but also gives nutrition present in other items such as vegetables, so it could be done that Mr burger introduce meals and items that are specially made for health conscious people . This would not only give a preference to health conscious segment but develop good customer relationship. These special meals can also be marketed for the people suffering from fatal disease such as cholesterol and other heart diseases , we observed that if a member of a family cant have a type of food , say if the father can not have high cholesterol food it is unlikely for the family to go there and eat thus it is essential for Mr Burger to develop and market such special meals in its menu . Place In our research we discovered that Mr Burger was failing because of another crucial factor of the 4 P’s of marketing, this was the place . It was discovered that Mr Burger does not have enough presence in terms of outlets throughout its market . Majority of the respondents told that the outlet was atleast 13 mins drive away from their houses or work places. This makes it unlikely that customers can visit Mr Burget very conveniently. We suggest that Mr Burger should increase its number of outlets , establishing big outlets In heavy traffic areas such as the sea view or Hyderi or Sindhi muslim areas in Karachi. However it can also establish small centers in high rent malls such as dolmen mall or areas such as zamzama , by doing so it will re establish its positions in peoples minds as a high quality fast food chain . Mr Burger can also affiliate with gas stations and educational institutions, they can share profit and investment with them , but more importantly by doing so it can gain a huge chunk of market share of students and passer by traffic. It was also found that a delivery service was crucial in food business and many people wanted Mr Burger to establish a good delivery system , thus we suggest to them that they partner with food delivery services and websites such as food panda and food delivery that would have a commission of their own but dekiver and market your products to the customers’ who want it delivered. It can make its own delivery system and hire specialists bikers to deliver it warm to the customer. Special delivery departments can be made in outlets that take the call for deliveries process the order separately. It is also vital for the brand to make outlets that maximize customer satisfaction. Feel good factors are very important in the outlets of restuarnts . The outlets should be clean , they should always have good music and nice smell . It is also suggested that to create customer satisfaction and brand loyalty and equity, the outlets should have special designing that highlight comfort , happiness ,security and joy . The outlets should be colorfull and must be well lightened all the time , they should have a special place for relaxation which can be a USP of their outlets. They could get it designed by an interior designer , instaliing paintings and TV screens to have a feel good factor. It is also important that they have some entertainment place for the infants , it was also observed that such things can be of a major interest for mothers and families that allows the children to have fun while they relax. In todays world it is also important for place of sale to have the unique characteristics that would attract customers , Mr Burger could have a high tier wifi setup of which signals are available to the customers 24 hours while present there . A good security system should also be in place at the outlets. Our research also allows us to suggest that that the outlets should have a drive thru system and/or a good parking or valet service available that plays a major role in customers coming to a fast food restaurant. Price We have deduced that Mr Burger should employ competive pricing , value based pricing and good value pricing . These strategies would ensure that all the major segments of the market are targeted. We suggest by our research that most of the items in the menu should lie on a competitive level i. e between Rs 250 – Rs 500. The special meals , one’s that are consciously targeting the health focusing segment can be assigned value based pricing . This will give them an impression of the effort , quality and value of the special diet meal created for them and that ‘this’ meal will ensure good nutritional mix for them. The last is good value pricing in which very basic burgers and meals that are very cost efficient can be made for the lower segment of the society i. e SEC C . The vast lower middle class population can hugely demand these meals and these may work during economically turbulent times. Our secondary research on Mc Donalds veggie burger that was only for RS 25 , introduced in India showed huge success and it maybe relevant using it here. Promotion Our study has shown that promotion and advertising is one the most important consideration for Mr Burger if they want to succeed to re establish their growth, brand ,sales and profits. The best way of creating value for money , establishing a system that gives you personal preference and creates a sense of brand, is best implemented in promotion and advertising activities. Mr Burger wll need to inform its customers about its new products , outlets , its special pricing etc . It will have to also create a sense of persuasion to try its food and also create loyalty. The first thing they should do is create a social media marketing team , by this they will be able to advertise their offerings on Facebook, YouTube , Twitter, etc. These are the most viewed and cost effective way of associating with their potential customers. They should also establish a time frame of marketing activities that would allow them to market on radio, billboards, and specially on magazines such as Home express. This could be done in a systematic and organized way that will start creating for them a word of mouth. They should employ aggressive marketing this would bring them in direct competition with Subway KFC and Mc Donalds, its major competitors. They could conduct some major CSR activities like support a foundation or a cause . This according to our research has a very positive impact on the society and leaves a huge positive mark in the minds of the population specially in Pakistan. To highlight customer preference factor they could make special membership cards that gives daily updates, discounts, and fast track facility during rush hours to people who sign up as members. They could orgainse a big event such as a concert and hire some professional singer or a sportsman to endorse their brand. By doing so they will create buzz marketing. Packaging and other factors It was noted that 7 % of the people said that packaging was an important factor , so we suggest that Mr Burger designs new special packaging for its meals. They should be designed in a way that gives a quality look of the barnd on of colorful and happiness, it may mention their tag line or any motivational statement. It is also important that the service provided to customers is excellent. Special focus and training should be given to employees on how to talk to customer , give highest preference to their queries and suggestions . Special feedback forms should be given to them, which should be immediately looked upon and worked upon. The timing should also be very precise , stocks should be maintained during rush hours so that customer is entertained within 10 mins of order. Our study reveals that these rush ours will be during 2- 6pm and will further increase from 6pm – 10 pm , so maintain stock during this time.

Virtue Ethics A Theory Of Morality - 1448 Words

Virtue Ethics is a theory of morality. It only takes into account the individuals themselves when distinguishing morality. As defined in the Stanford Encyclopedia of Philosophy, Virtue Ethics is the theory that â€Å"emphasizes the virtues, or moral character, in contrast to the approach which emphasizes duties or rules (deontology) or that which emphasizes the consequences of actions (consequentialism).† It is because of it’s seemingly â€Å"rule less† structure that the theory has shown appeal. Virtue ethics places the emphasis on the type of person performing the action as oppose to action itself. This leaves room for the importance of character and a greater emphasis on the intentions of the person rather than the consequences or rules as above stated. This also means that people can learn to improve their moral life by becoming more virtuous. Those in oppose to Virtue Ethics argue that the rules of deontology and consequentialism provide the rigid action gui dance lacking in v-ethics and because of this, what is â€Å"right† or â€Å"good† is’ obliviously’ more clearly defined. Without clarity in what is right/good, how can we know what is more virtuous of a decision? In this paper is will refute the objections to virtue ethics stating that virtue ethics, (1.) Does not specify what the â€Å"right action† is and (2.) Does not provide action guidance. Firstly, a definition of â€Å"right† and is needed to understand the basis of which we will be discussing virtue ethics. According to RosalindShow MoreRelatedMoral Reasoning And Ethical Decision Making1144 Words   |  5 PagesThere are various theories used to explain moral reasoning and ethical decision making. These theories are used to assist people in deciding between the right and wrong acts. One of these theories is the virtue ethics, which is used to determine whether an act is virtuous or vicious. David Hume and Aristotle were among the first philosophers to use virtue ethics to differentiate between virtues and vices. According to Hume, an act is virtuous if it represents what a virtuous person would characteristicallyRead MoreThe Similarities and Differences Between Different Ethical Theories651 Words   |  3 PagesDifferences in Ethics: The main aim of any ethical theory is to do what is right and good since it involves moral rules or acting based on specific ethical values. In certain cases, the right and good as well as the ethical rules and values are sometimes common to various ethical theories. Even though ethical theories have different reasons for application, there is an overlap in these theories that result in similar conduct in an ethical situation. There are various ethical theories with differencesRead MoreAristotles Philosophy on Purpose Essay884 Words   |  4 Pagesimpressive. His greatest known works are the Athenian Constitution and Nicomachean Ethics. Aristotle’s works of Ethics explore a vast area of topics. He states, â€Å"The goal of the Ethics is to determine how best to achieve happiness.† In order to achieve happiness, one must live a virtuous life, in the mind of Aristotle. Interest is sparked in this area that Aristotle writes of because there is a natural need for Ethics in human life. John K. Roth states, â€Å"Aristotle assumes that all things, human beingsRead MoreSimilarities and Differences in Virtue Theory, Utilitarianism, and Deontological Ethics Eth/316954 Words   |  4 PagesSimilarities and Differences in Virtue Theory, Utilitarianism, and Deontological Ethics When talking about ethics it is hard to distinguish between ethics and morality. It is also hard to distinguish exactly what realm of ethics contributes to my everyday decisions. Ethics can be defined as â€Å"well-founded standards of right and wrong that prescribe what humans ought to do, usually in terms of rights, obligations, benefits to society, fairness, or specific virtues [and] ethics refers to the study and developmentRead MoreTheories of Ethics683 Words   |  3 Pages Theories of Ethics Virtue theory, utilitarianism, and deontological ethics are categories of virtue ethics. As they are all a part of virtue ethics, they are all schools of thought concerning how people should be and which virtues people must accrue such that they lead good lives. Many of these terms are relative to aspects such as culture and time. The three theories are all related, yet distinctive as theories or schools of thought regarding ethics and behavior. Those who subscribe toRead MoreImmanuel Kant And Kant On Morality1097 Words   |  5 Pagesdefinition of morality is the rules for right action and prohibitions against wrong acts. Sometimes morality is the single set of absolute rules and prohibitions that are valid for all men at all times and all societies. More loosely, a morality can be any set of ultimate principles, and there may be any number of moralities in different societies. Examples would be don’t cheat, don’t steal, and treat others as you would want to be treated. When dealing with the philosophers take on morality, there areRead MoreEthic Essay651 Words   |  3 Pages1 Virtue Theory, Utilitarianism, and Deontological Ethics. Judith Glowinski ETH/316 - 4/16/2013 MARY CARTER 2 When comparing the similarities and differences between virtue theory, utilitarianism, and deontology we find that they all deal with how one judge’s morality and ethics. These theories all include judging in different aspects, whether it is in the moment, what happens after, or over a lifetime. The ethics and morality behind these theories all deal with what is rightRead MoreComparison Between 1984 And Fahrenheit 4511404 Words   |  6 Pages‘villain’. With reference to these characters and evaluation of their morality in relation to three key branches of normative ethical theory – namely deontological ethics, virtue ethics and care ethics– this essay will explore this statement, in addition to the flaws inherent within moral absolutism and the subsequent need for a degree of moral ambiguity in fiction. Deontology is an ethical theory which assesses the morality of an act, and by extension the individual committing the act, based onRead MoreTo What Extent Do Modern Versions of Virtue Ethics Address the Weaknesses of Aristotle’s Teachings on Virtue?1047 Words   |  5 Pagesversions of Virtue Ethics address the weaknesses of Aristotle’s teachings on virtue? Aristotle’s idea of Virtue Ethics was influenced by his belief that all things and all humans have a purpose (a telos). For him a complete explanation of something has to include its final cause or purpose which essentially is to realise its potential. Virtue Ethics itself is concerned with the characteristics of a person rather than how a person behaves and it is this he outlined in his book Nicomachean Ethics. A ‘’virtue’’Read MoreThe Theory Of Ethics And Ethics1246 Words   |  5 Pagesdifferent theories of ethics by many different philosophers. We have examined these theories by looking at different examples of how someone who believes in a specific theory would respond to the situation. I have come to the conclusion after closely examining each theory of ethics that virtue ethics presented by Rosalind Hursthouse is closest to correct. Even though virtue ethics has a few flaws that I believe need to be revised, this theory is closest to what I b elieve is correct. This theory is well

Trifles Woman and Mr. Peters - 1480 Words

Since the 1900’s, women have struggled with gender roles in society that leaned more in favor of men. Susan Glaspell’s play, Trifles, reflects on this struggle by blatantly separating the ideas, opinions and actions of the men and women in the play. As the title Trifles suggests, the men in the play view the two women’s concerns as unimportant and frivolous in comparison to the â€Å"real† work the men have to do. Glaspell’s characterization of the sheriff, Henry Peters, the attorney, George Henderson, and the neighboring farmer, Mr. Hale, portrays them as typical men of the time who decide to take charge because, as men, that is their duty and only they know what can be done and how to go about discovering the truth. They only take along Mrs.†¦show more content†¦Hale into his account of the story and tries to keep the two men on task and focusing on the objective. Mr. Henderson even talks roughly to the sheriff, â€Å"Somebody should hav e been left here yesterday† (1369), showing not only his effort to control the situation, but that because he is younger and more educated, he believes himself to know more. Glaspell is exhibiting Mr. Henderson’s arrogance and self-assurance as a way to make him seem like a young man with that invincible hero-complex. This is seen again after Mr. Peters teases the women for worrying about the reserves and Mr. Henderson declares, â€Å"(with the gallantry of a young politician): and yet, for all their worries, what would we do without the ladies?† (1371) Although this particular line makes it seem as if he appreciates the women more then the other two men do, this is only Mr. Henderson trying to impress the women and show off. For the rest of the play, he mostly ignores their presence, marking the two women as insignificant. At one point, he says to them, â€Å"Well, ladies, have you decided whether she was going to quilt it or knot it?....Well, that’s int eresting, I’m sure† (1375), not even giving the women’s response half a thought when, ironically, the subject of his question was very noteworthy evidence. Glaspell is characterizing Mr. Henderson as cocky, yet ignorant to prove the women’s legitimacy. Unlike Mr. Henderson and Mr. Peters, Mr. Hale is only a neighboring farmer; thereforeShow MoreRelatedTrifles And The Women Who Worry Over Them1037 Words   |  5 PagesTrifles and the Women Who Worry Over Them At the start of Susan Glaspell’s dark drama â€Å"Trifles† we are introduced to the characters as they all arrive at an abandoned farmhouse previously owned by the recently murdered Mr. John Wright and his killer, and wife, Mrs. Wright. The men’s dominance over the situation and the women is clear from the initial understanding of their individual roles. The men all seem to have important tasks to perform. The sheriff and the county attorney are investigatingRead MoreFeminist Criticism Of Susan Glaspell s Trifles 1512 Words   |  7 Pageswomen. One of her most famous dramas, â€Å"Trifles†, Glaspell showed the females capability to stand up for one another. Gender issues play a role in everyday society, oppressing women economically, politically, socially, and psychologically. Glaspell tries to even explain through the title the feminism analyst as you read through her drama. As common as it is for a title of a story reflects the moral of the story, that’s what Gaspell did for â€Å"Trifles†. Trifles meaning very little value, or irrelevantRead MoreChanging The World : One Play At A Time1644 Words   |  7 Pagesand consisted of the man working and supporting the family, and the woman taking care of the home and the family. Women had very little voice in that time and were often treated with little respect due to the cultural norm that men were superior. Two historically influential plays that were written during the birth of feminism are quintessential to the rise of free expression among women. A Doll House by Henrik Ibsen, and Trifles by Susan Glaspell both explore the unjust role of women in society,Read More Comparing Relationships in Susan Glaspells Trifles and Cherrie Moragas Giving Up the Ghost1425 Words   |  6 PagesFemale Relationships in Susan Glaspells Trifles and Cherrie Moragas Giving Up the Ghost The plays Trifles, by Susan Glaspell, and Giving Up the Ghost, by Cherrie Moraga, focus on womens interaction in various contexts. Despite the seventy-eight years between their performance dates and the drastic difference in settings and narrative content, the main female characters are comparable, as Mrs. Hale, in Trifles, points out, We all go through the same things -- its just a different kind ofRead MoreCritical Analysis Of Mrs. Peters And Mrs Hale1049 Words   |  5 Pagesthe circumstances of Trifles. An undeniable fact of this play is that the characters: Mrs. Peters and Mrs. Hale, after solving the mystery, save the murderer from persecution by hiding their findings. Many readers come to question whether the characters are morally right in helping Mrs. Wright, or despite the emotionally just act, are they still wrong in defying the law. Before the subsequent revelations Mrs. Peters, the Sheriff s wife, appears indifferent to the plight of Mrs. Wright. During oneRead MoreConf lict Between Men And Women918 Words   |  4 PagesConflict between men and women Trifles is a short story that Susan Glaspell wrote about between men and women. It s specifically targeting the way men attitudes were towards women. Trifles talks about a murder that is unsolved, a country woman suspected of killing her husband in an isolated farm. Men in this short story worry more about looking for big evidence and judging about Mrs. Wright s messy kitchen instead of looking in her stuff for evidence. The men think that in the kitchen thereRead MoreEssay Susan Glaspell ´s Trifles: Women Unite979 Words   |  4 Pagesâ€Å"Trifles† by Susan Glaspell revolves around Mrs. Wright’s strange actions after her husband’s murder. With this in mind, it leads to an investigation. Meanwhile, Mrs. Peters and Mrs. Hale find incriminating evidence, but decide to hide it. Due to the actions of the women throughout the play, the main focus of â€Å"Trifles† is uniting women against their male counterparts. â€Å"Susan Glaspell, however; sought to represent the lives and hardships of the simple rural women residing in various regions in AmericaRead MoreThe Role Of Women In The Doll House And Trifles1667 Words   |  7 Pagesweaker sex. It was the women’s job to stay home to cook and raise the children. While these are still prevalent issues, it is also true that things has gotten better for some women in recent years. Works like â€Å"The Doll House† by Henrik Ibsen and â€Å"Trifles† by Susan Glaspell have helped advance the idea of what roles women should play in society. In each play there are strong, female protagonists who, despite being oppressed by the societal rules against women, learn to rebel and fight for what theyRead MoreAnalysis Of Trifles By Susan Glaspell846 Words   |  4 Pagesplay â€Å"Trifles† by author Susan Glaspell, shows the feminist content and the failures of marriages. Mr. and Mrs. Wright had been married for a long time. The y don’t have a family and live in a place that’s very solitary aside from any other houses. An investigation occurred to find the strange death of Mr. Wright and to discovered evidence if Mrs. Wright killed him. Thus, the play consists of five characters, an attorney, sheriff and his wife, and a neighbor couple that knew Mrs. and Mrs. WrightRead MoreThe Symbols Of Trifles By Minnie Wright798 Words   |  4 Pagesconsider to be only â€Å"trifles.† This includes such things as the canning jars of fruit that Minnie Wright is concerned about despite being held for murder, as well as the quilt and other items that Minnie asks to have brought to her at the jail. Trifles symbolize the importance of the topics and items that concern the women in the story, as these concerns provide the women with the insight to understand the motive of Minnie’s crime.Hale said,â€Å"Well, women are used to worrying over trifles.†.The men, who

The Success Of Successful Aging - 1065 Words

Like the very definition of success, successful aging means many different things to different people. While the subject of successful and vital aging can be inspiring and empowering, it undoubtedly requires flexibility and adaptation in response to changes in health and functioning that are quite common as individuals inevitably age. Through formulated theories and suppositions proposed throughout decades in gerontological studies, many agree upon consistencies that exist across chronological aging. However, there are many more individual paths and much heterogeneity among older adults. As a result, gerontologists in the years have incorporated issues such as privileges or disadvantage across the lifespan to better attempt to address some of the diversity among older adults to foster optimal or successful aging. Satisfaction with one’s past and present life for example, has been the most commonly proposed definition of successful ageing. Nonetheless, it is also the most commonly investigated. While its components include fortitude, morale, autonomy and independence, self-efficacy and overall wellbeing, the outcome of one’s development over their lifespan is done so by utilizing past experiences to cope with present circumstances. Therefore, it is also seen as a multidimensional, particularized dynamic process. While most behavioral actions for successful aging continue to promote health related behaviors and engagement in prolific stimulating activities, the basis ofShow MoreRelatedHow Can Society Assist Successful Aging?1586 Words   |  7 Pageswisdom and experience are peaking, your traitorous body becomes a prison.† This curse of mortality causes great anxiety and grief in many individuals in their later stages of life. With an aging population, and life expectancy higher than it has ever been, a question remains - how can society assist successful aging? This question or quest has been a topic of great interest within the last decade. Brain-training is an approach that has risen out of this interest in helping people age ‘well’. Brain trainingRead More On Women Turning 70: Honoring the Voices of Wisdom Essay951 Words   |  4 Pages70 is a book that is made up of interviews with several older women who took their biggest steps toward success when they were in their senior years. Rountree spoke with women like author Madeline L’Engle, and acclaimed newspaper columnist Liz Smith, who became successful just as she was about to retire. Rountree learned about the women’s lives and got their take on feminism and aging to include in the book. The women that Rountree chose to interview seem to be women who either began livingRead MoreA Not-For-Profit Medical Research Center974 Words   |  4 Pagesresearch center is an organization engage on research, on diseases regarding aging. The Organization relies on raised funds from varying sources, including public, individual and the federal government. USERS OF OUR REPORT/STAKEHOLDER The users of our Report range from the stakeholders, to past donors including future donors. MISSION/VISION Our vision is a world free from aging diseases. We research into diseases related to aging. The Not-for-Profit medical research center is committed to produce aRead MoreAging Is A Part Of Our Life1487 Words   |  6 PagesAging is a part of our life that the majority of us do not want, but it will happen regardless of what we do. When we are a little kid, all we want to do is grow up and be a big kid. When we become older we realize that wish we never said that, and seem to wish that we could go back in time. We always miss when we were younger, when we could be childish, do stupid things, and people would not think us to be weird. Then, they thought it was adorable, seeing a little kid doing stupid and funny thingsRead MoreMarketing Analysis : Nerium International1105 Words   |  5 PagesNerium International is a relationship marketing company that focuses on selling an innovative anti-aging product. Relationship management is also known as multi-level management, the structural dimension of this company is complexity, it contains many levels, many divisions and it is g eographically dispersed. The company, founded by Jeff Olsen, launched its scientifically backed anti-aging night cream within the United States back in 2011. The companies one product made a big hit in the market byRead MoreAgeism And Ageism1059 Words   |  5 Pageshighest life expectancy from all over the world. West and central Africa have the lowest life expectancy. 3. Programmed and cellular damage are the two broad categories of aging. Programmed theories views that process of aging controlled by genetic factor and determined by a biological clock. Cellular damage theories of aging states that internal body changes and cell and organs dysfunction cause death. The second theory looks more reasonable for me, over time our bodies less capable of repairingRead MoreThe University Of Connecticut Of Maryland1704 Words   |  7 Pagesable to supply the needs for the different types of aging such as normal and abnormal so everyone is given the same opportunities to excel. Changing the method Loyola has been accustomed to for years, this will create a positive image on older adults. Therefore, with Loyola allowing these individuals to attend and support their necessities, this then opens new doors to the older community and education. For these new students to be successful in this situation, what needs to be addressed is theRead MoreThe Psychological Development Of A Person Who Is Advanced1562 Words   |  7 Pagesthat cognitive growth occurred during the early years of his career due to his personal drive to embrace and utilize the opportunities given to him by his company. In addition, the factors in the participant’s life also, in a sense, â€Å"lined up† for success leading to a productive, prosperous future. These essential factors for competitive employment, while simple, are many times taken for granted. Factors such as good health and nurturing during his developmental years enhanced his ability to learnRead MoreAgeing Population And The Aging Population1691 Words   |  7 PagesIntroduce the topic of the aging population and the ways in which people are trying to look and feel younger and healthier. The world is ageing rapidly. People aged 60 and older make up 12.3 per cent of the global population, and by 2050, that number will rise to almost 22 per cent according to the United Nations Population Fund (UNPF). In the United States of America, the older population defined as persons 65 years or older numbered 46.2 million in 2014.They represented 14.5% of the U.S. populationRead MoreStereotype About Old People, And Aging People And The Society1601 Words   |  7 Pages Kevens Louis Dr. Harvey Research Paper Stereotype About Old People, And Aging People And The Society Usually when people talk about stereotypes, first thing that pop up in someone mind are gender and racial. There are more than gender and racial in stereotypes category. Like age-based stereotype when someone talk about old people they always come up with those: they drive slow, drink decaf coffee ,can t see , are health freaks, love children and many more. As people live longer, the population

Carrie Chapter Three Free Essays

string(25) " begins to puff rapidly\." â€Å"‘No, I won’t,† she said. â€Å"Momma says good girls don’t.† She looked strange for a little girl, half sad and half self-righteous. We will write a custom essay sample on Carrie Chapter Three or any similar topic only for you Order Now ‘I could hardly believe it, and the first thing that popped into my mind also popped right out of my mouth. I said: â€Å"Well, I’m a good girl. And doesn’t your mother have breasts?† ‘She lowered her head and said something so softly I couldn’t hear it. When I asked her to repeat it, she looked at me defiantly and said that her momma had been bad when she made her and that was why she had them. She called them dirtypillows, as if it was all one word. ‘I couldn’t believe it. I was just dumbfounded. There was nothing at all I could think to say. We just stared at each other, and what I wanted to do was grab that sad little scrap of a girl and run away with her. ‘And that was when Margaret White came out of her back door and saw us.’ ‘For a minute she just goggled as if she couldn’t believe it. Then she opened her mouth and whooped. That’s the ugliest sound I’ve ever beard in my life. It was like the noise of a bull alligator would make in a swamp. She just whooped. Rage. Complete, insane rage. Her face went just as red as the side of a fire truck and she curled her hands into fists and whooped at the sky. She was shaking all over. I thought she was having a stroke. Her face was all scrunched up, and it was a gargoyle’s face. ‘I thought Carrie was going to faint – or die on the spot. She sucked in all her breath and that little face went a cottage-cheesy colour. ‘Her mother yelled: â€Å"CAAAARRIEEEEEE!† ‘I jumped up and yelled back: â€Å"Don’t you yell at her that way! You ought to be ashamed!† Something stupid like that. I don’t remember. Carrie started to go back and then she stopped and then she started again, and just before she crossed over from our lawn to theirs she looked back at me and there was a look †¦ oh, dreadful. I can’t say it. Wanting and hating and fearing †¦ and misery. As if life itself had fallen on her like stones, all at the age of three. ‘My mother came out on the back stoop and her face just crumpled when she saw the child. And Margaret †¦ oh, she was screaming things about sluts and strumpets and the sins of the fathers being visited even into the seventh generation. My tongue felt like a little dried-up plant. ‘For just a second Carrie stood swaying back and forth between the two yards, and then Margaret White looked upward and I swear sweet Jesus that woman bayed at the sky. And then she started to †¦ to hurt herself, scourge herself. She was clawing at her neck and cheeks, making red marks and scratches. She tore her dress. ‘Carrie screamed out â€Å"Momma!† and ran to her. ‘Mrs White kind of †¦ squatted, like a frog, and her arms swooped wide open. I thought she was going to crush her and I screamed. The woman was grinning. Grinning and drooling right down her chin. Oh, I was sick. Jesus, I was so sick. ‘She gathered her up and they went in. I turned off my radio and I could hear her. Some of the words, but not all. You didn’t have to hear all the words to know what was going on. Praying and sobbing and screeching. Crazy sounds. And Margaret telling the little girl to get herself into her closet and pray. The little girl crying and screaming that she was sorry, she forgot. Then nothing. And my mother and I just looked at each other. I never saw Mom look so bad, not even when Dad died. She said: â€Å"The child-!’ and that was all. We went inside.’ She gets up and goes to the window, a pretty woman in a yellow no-back sundress. ‘It’s almost like living it all over again, you know,’ she says, not turning around ‘I’m all riled up inside again.’ She laughs a little and cradles her elbows in her palms. ‘Oh, she was so pretty. You’d never know from those pictures.’ Cars go by outside, back and forth, and I sit and wait for her to go on. She reminds me of a pole-vaulter eyeing the bar and wondering if it’s set too high. ‘My mother brewed us scotch tea. strong, with milk, the way she used to when I was tomboying around and someone would push me in the nettle patch or I’d fall off my bicycle. It was awful but we drank it anyway, sitting across from each other in the kitchen nook. She was in some old housedress with the hem falling down in back, and I was in my Whore of Babylon, two-piece swimsuit. I wanted to cry but it was too real to cry about, not like the movies. Once when I was in New York I saw an old drunk leading a little girl in a blue dress by the hand. The girl had cried herself into a bloody nose. The drunk had goitre and his neck looked like an inner tube. There was a red bump in the middle of his forehead and a long white string on the blue serge jacket he was wearing. Everyone kept going and coming because, if you did, then pretty soon you wouldn’t see them any more. That was real, too. ‘I wanted to tell my mother that, and I was just opening my mouth to say it when the other thing happened †¦ the thing you want to hear about, I guess. There was a big thump outside that made the glasses rattle in the china cabinet. It was a feeling as well as a sound, thick and solid, as if someone had just pushed an iron safe off the roof.’ She lights a new cigarette and begins to puff rapidly. You read "Carrie Chapter Three" in category "Essay examples" ‘I went to the window and looked out, but I couldn’t see anything. Then, when I was getting ready to turn around, something else fell. The sun glittered on it. I thought it was a big glass globe for a second. Then it hit the edge of the Whites’ roof and shattered, and it wasn’t glass at all. It was a big chunk of ice. I was going to turn around and tell Mom, and that’s when they started to fall all at once, in a shower. ‘They were falling on the Whites’ roof, on the back and front lawn, on the outside door to their cellar. That was a sheet-tin bulkhead, and when the first one hit it made a huge bong noise, like a church bell. My mother and I both screamed. We were clutching each other like a couple of girls in a thunderstorm. ‘Then it stopped. There was no sound at all from their house. You could see the water from the melting ice trickling down their slate shingles in the sunshine. A great big hunk of ice was stuck in the angle of the roof and their little chimney. The light on it was so bright that my eyes hurt to look at it. ‘My mother started to ask me if it was over, and then Margaret screamed. The sound came to us very clearly. In a way it was worse than before, because there was terror in this one. Then there were clanging, banging sounds, as if she were throwing every pot and pan in the house at the girl. The back door slammed open and slammed closed. No one came out. More screams. Mom said for me to call the police but I couldn’t move. I was stuck to the spot. Mr Kirk and his wife Virginia came out on their lawn to look. The Smiths, too. Pretty soon everyone on the street that was home had come out, even old Mrs Warwick from up the block, and she was deaf in one ear. ‘Things started to crash and tinkle and break. Bottles, glasses, I don’t know what all. And then the side window broke open and the kitchen table fell halfway through. With God as my witness. It was a big mahogany thing and it took the screen with it and it must have weighed three hundred pounds. How could a woman – even a big woman – throw that?’ I ask her if she is implying something. ‘I’m only telling you,’ she insists, suddenly distraught. ‘I’m not asking you to believe-‘ She seems to catch her breath and then goes on flatly: ‘There was nothing for maybe five minutes. Water was dripping out of the gutters over there. And there was ice all over the Whites’ lawn. It was melting fast.’ She gives a short, chopping laugh and butts her cigarette. ‘Why not? It was August.’ She wanders aimlessly back towards the sofa, then veers away. ‘Then the stones. Right out of the blue sky. Whistling and screaming like bombs. My mother cried out, ‘What in the name of !’ and put her hands over her head. But I couldn’t move. I watched it all and I couldn’t move. It didn’t matter anyway. They only fell on the Whites’ property. ‘One of them hit a downspout and knocked it on to the lawn. Others punched holes right through the roof and into the attic. The roof made a big cracking sound each time one hit, and puffs of dust would squirt up. The ones that hit the ground made everything vibrate. You could feel them hitting in your feet. ‘Our china was tinkling and the fancy Welsh dresser was shaking and Mom’s teacup fell on the floor and broke. ‘They made big pits in the Whites’ back lawn when they struck. Craters. Mrs White hired a junkman from across town to cart them away, and Jerry Smith from up the street paid him a buck to let him chip a piece of one. He took it to B.U. and they looked at it and said it was ordinary granite. ‘One of the last ones hit a little table they had in their back yard and smashed it to pieces.’ ‘But nothing, nothing that wasn’t on their property was hit.’ She stops and turns from the window to look at me, and her face is haggard from remembering all that. One hand plays forgetfully with her casually stylish shag haircut. ‘Not much of it got into the local paper. By the time Billy Harris came around – he reported the Chamberlain news – she had already gotten the roof fixed, and when people told him the stones had gone right through it, I think he thought we were pulling his leg. ‘Nobody wants to believe it, not even now. You and all the people who’ll read what you write will wish they could laugh it of and call me just another nut who’s been out here in the sun too long. But it happened. There were lots of people on the block who saw it happen, and it was just as real as that drunk leading the little girl with the bloody nose. And now there’s this other thing. No one can laugh that of, either. Too many people are dead. ‘And it’s not just on the Whites’ property any more.’ She smiles, but there’s not a drop of humour in it. She says: ‘Ralph White was insured, and Margaret got a lot of money when he died †¦ double indemnity. He left the house insured, too, but she never got a penny of that. The damage was caused by an act of God. Poetic justice, huh?’ She laughs a little, but there’s no humour in that, either †¦ Found written repeatedly on one page of a Ewen Consolidated High School notebook owned by Carrie White: Everybody’s guessed/that baby can’t be blessed/’til she finally sees that she’s like all the rest †¦ Carrie went into the house and closed the door behind her. Bright daylight disappeared and was replaced by brown shadows, coolness, and the oppressive smell of talcum powder. The only sound was the ticking of the Black Forest cuckoo clock in the living room. Momma had gotten the cuckoo clock with Green Stamps. Once, in the sixth grade, Carrie had set out to ask Momma if Green Stamps weren’t sinful, but her nerve had failed her. She walked up the hall and put her coat in the closet. A luminous picture above the coathooks limned a ghostly Jesus hovering grimly over a family seated at the kitchen table. Beneath was the caption (also luminous): The Unseen Guest. She went into the living room and stood in the middle of the faded, starting-to-be-threadbare rug. She closed her eyes and watched the little dots flash by in the darkness. Her headache thumped queasily behind her temples. Alone. Momma worked on the speed ironer and folder down at the Blue Ribbon Laundry in Chamberlain Centre. She had worked there since Carrie was five, when the compensation and insurance that had resulted from her father’s accident had begun to run out. Her hours were from seven-thirty in the morning until four in the afternoon. The laundry was Godless. Momma had told her so many times. The foreman, Mr Elton Mott, was especially Godless. Momma said that Satan had reserved a special blue corner of Hell for Elt, as he was called at the Blue Ribbon. Alone. She opened her eyes. The living room contained two chairs with straight backs. There was a sewing table with a light where Carrie sometimes made dresses in the evening while Momma tatted doilies and talked about The Coming. The Black Forest cuckoo clock was on the far wall. There were many religious pictures, but the one Carrie liked best was on the wall above her chair. It was Jesus leading lambs on a hill that was as green and smooth as the Riverside golf course. The others were not as tranquil: Jesus turning the money-changers from the temple, Moses throwing the Tablets down upon the worshippers of the golden calf, Thomas the Doubter putting his hand on Christ’s wounded side (oh, the horrified fascination of that one and the nightmares it had given her as a girl!), Noah’s ark floating above the agonized, drowning sinners, Lot and his family fleeing the great burning of Sodom and Gomorrah. On a small deal table there were a lamp and a stack of tracts. The top pamphlet showed a sinner (his spiritual status was obvious from the agonized expression on his face) trying to crawl beneath a large boulder. The title blared: Neither shall the rock hide him ON THAT DAY! But the room was actually dominated by a huge plaster crucifix on the far wall, fully four feet high. Momma had mail-ordered it special from St Louis. The Jesus impaled upon it was frozen in a grotesque, muscle-straining rictus of pain, mouth drawn down in a groaning curve. His crown of thorns bled scarlet streams down temples and forehead. The eyes were turned up in a medieval expression of slanted agony. Both hands were also drenched with blood and the feet were nailed to a small plaster platform. This corpus had also given Carrie endless nightmares in which the mutilated Christ chased her through dream corridors, holding a mallet and nails, begging her to take up her cross and follow Him. Just lately these dreams had evolved into something less understandable but more sinister. The object did not seem to be murder but something even more awful. Alone. The pain in her legs and belly and privates had drained away a little. She no longer thought she was bleeding to death. The word was menstruation, and all at once it seemed logical and inevitable. It was her Time of the Month. She giggled a strange, affrighted giggle in the solemn stillness of the flying room. It sounded like a quiz show. You too can win an all-expenses-paid trip to Bermuda on Time of the Month. Like the memory of the stones, the knowledge of menstruation seemed always to have been there, blocked but waiting. She turned and walked heavily upstairs. The bathroom had a wooden floor that had been scrubbed nearly white (Cleanliness is next to Godliness) and a tub on claw feet. Rust stains dripped down the porcelain below the chrome spout, and there was no shower attachment. Momma said showers were sinful. Carrie went in, opened the towel cabinet, and began to hunt purposefully but carefully, not leaving anything out of place. Momma’s eyes were sharp. The blue box was in the very back, behind the old towels they didn’t use any more. There was a fuzzily silhouetted woman in a long, filmy gown on the side. She took one of the napkins out and looked at it curiously. She had blotted the lipstick she stuck into her purse quite openly with these – once on a street corner. Now she remembered (or imagined she did) quizzical, shocked looks. Her face flamed. They had told her. The flush faded to a milky anger. She went into her tiny bedroom. There were many more religious pictures here, but there were more lambs and fewer scenes of righteous wrath. A Ewen pennant was tacked over the dresser. On the dresser itself was a Bible and a plastic Jesus that glowed in the dark. She undressed – first her blouse, then her hateful kneelength skirt, her slip, her girdle, her pettipants, her garter belt, her stockings, She looked at the pile of heavy clothes, their buttons and rubber, with an expression of fierce wretchedness. In the school library there was a stack of back issues of Seventeen and often she leafed through them, pasting an expression of idiotic casualness on her face. The models looked so easy and smooth in their short, kicky skirts, pantyhose, and frilly underwear with patterns on them. Of course easy was one of Momma’s pet words (she knew what Momma would say to a question) to describe them. And it would make her dreadfully self-conscious, she knew that. Naked, evil, blackened with the sin of exhibitionism, the breeze blowing lewdly up the backs of her legs, inciting lust. And she knew that they would know how she felt. They always did. They would embarrass her somehow, push her savagely back into clowndom. It was their way. She could, she knew she could be (what) in another place. She was thick through the waist only because sometimes she felt so miserable, empty, bored, that the only way to fill that gaping, whistling hole was to eat and eat and eat-but she was not that thick through the middle. Her body chemistry would not allow her to go beyond a certain point. And she thought her legs were actually pretty, almost as pretty as Sue Snell’s or Vicky Hanscom’s. She could be (what o what o what) could stop the chocolates and her pimples would go down. They always did. She could fix her hair. Buy pantyhose and blue and green tights. Make little skirts and dresses from Butterick and Simplicity patterns. The price of a bus ticket, a train ticket. She could be, could be, could be Alive. She unsnapped her heavy cotton bra and let it fall. Her breasts were milk-white, upright and smooth. The nipples were a light coffee colour. She ran her hands over them and a little shiver went through her. Evil, bad, oh it was. Momma had told her there was Something. The Something was dangerous, ancient, unutterably evil. It could make you Feeble. Watch, Momma said. It comes at night. It will make you think of the evil that goes on in parking lots and roadhouses. But, though this was only nine-twenty in the morning, Carrie thought that the Something had come to her. She ran her hands over her breasts (dirtypillows) again, and the skin was cool but the nipples were hot and hard, and when she tweaked one it made her feel weak and dissolving. Yes, this was the Something. Her underpants were spotted with blood. Suddenly she felt that she must burst into tears, scream, or rip the Something out of her body whole and, beating, crush it, kill it. The napkin Miss Desjardin had fixed was already wilting and she changed it carefully, knowing how bad she was, how bad they were, how she hated them and herself. Only Momma was good. Momma had battled the Black Man and had vanquished him. Carrie had seen it happen in a dream. Momma had driven him out of the front door with a broom, and the Black Man had fled up Carlin Street into the night, his cloven feet striking red sparks from the cement. Her momma had torn the Something out of herself and was pure. Carrie hated her. She caught a glimpse of her own face in the tiny mirror she had hung on the back of the door, a mirror with a cheap green plastic rim, good only for combing hair by. She hated her face, her dull, stupid, bovine face, the vapid eyes, the red, shiny pimples, the nests of black heads. She hated her face most of all. The reflection was suddenly split by a jagged, silvery crack. The mirror fell on the floor and shattered at her feet, leaving only the plastic ring to stare at her like a blinded eye. From Ogilvie’s Dictionary of Physic Phenomena: Telekinesis is the ability to move objects or to cause changes in objects by force of the mind. The phenomenon has most reliably been reported in times of crisis or in stress situations, when automobiles have been levitated from pinned bodies or debris from collapsed buildings, etc. The phenomenon is often confused with the work of poltergeists, which are playful spirits. It should be noted that poltergeists are astral beings of questionable reality, while telekinesis is thought to be an empiric function of the mind, possibly electrochemical in nature †¦ When they had finished making love, as she slowly put her clothes in order in the back seat of Tommy Ross’s 1963 Ford, Sue Snell found her thoughts turning back to Carrie White. It was Friday night and Tommy (who was still looking pensively out the back window with his pants still down around his ankles; the effect was comic but oddly endearing) had taken her bowling. That, of course, was a mutually accepted excuse. Fornication had been on their minds from the word go. She had been going out more or less steadily with Tommy ever since October (it was now May) and they had been lovers for only two weeks. Seven times, she amended. Tonight had been the seventh. There had been no fireworks yet, no bands playing ‘Stars and Stripes Forever,’ but it had gotten a little better. The first time had hurt like hell. Her girl friends, Helen Shyres and Jeanne Gault, had both done It, and they both assured her that it only hurt for a minute – like getting a shot of penicillin – and then it was roses. But for Sue, the first time had been like being reamed out with a hoe handle. Tommy had confessed to her since, with a grin, that he had gotten the rubber on wrong, too. Tonight was only the second time she had begun to feel something like pleasure, and then it was over. Tommy had held out for as long as he could, but then it was just†¦ over. It seemed like an awful lot of rubbing for a little warmth. In the aftermath she felt low and melancholy, and her thoughts turned to Carrie in this light. A wave of remorse caught her with all emotional guards down, and when Tommy turned back from the view of Brickyard Rill, she was crying. ‘Hey,’ he said, alarmed. ‘Oh, hey.’ He held her clumsily. ‘It’s all right,’ she said still weeping. ‘It’s not you. I did a not-so-good thing today. I was just thinking of it.’ ‘What?’ He patted the back of her neck gently. So she found herself launching into the story of that morning’s incident, hardly believing it was herself she was listening to. Facing the thing frankly, she realized the main reason she had allowed Tommy to have her was because she was in (love? infatuation? didn’t matter results were the same) with him, and now to put herself in this position-cohort in a nasty shower-room joke-was hardly the approved method to hook a fellow. And Tommy was, of course, Popular. As someone who had been Popular herself all her life, it had almost seemed written that she would meet and fall in love with someone as Popular as she. They were almost certain to be voted King and Queen of the highschool Spring Ball, and the senior class had already voted them class couple for the yearbook. They had become a fixed star in the shifting firmament of the high school’s relationships, the acknowledged Romeo and Juliet. And she knew with sudden hatefulness that there was one couple like them in every white suburban high school in America. And having something she had always longed for – a sense of place, of security, of status – she found that it carried uneasiness with it like a darker sister. It was not the way she had conceived it. There were dark things lumbering around their warm circle of light. The idea that she had let him fuck her (do you have to say it that way yes this time I do) simply because he was Popular, for instance. The fact that they fit together walking, or that she could look at their reflection in a store window and think. There goes a handsome couple. She was quite sure How to cite Carrie Chapter Three, Essay examples